“The Carbon Economy†illustrates importance of green technologies and solutions

PORTLAND, Ore. (Nov. 5, 2009) — XPLANE, a global information design company, and The Economist teamed up and produced “The Carbon Economy,†a three-minute video informing about the troubled state of global climate change and the criticality of green technologies and solutions. The video will be shared at The Economist’s upcoming Carbon Economy Summit in Washington, D.C. on November 17-18. The piece can be seen on YouTube at http://www.youtube.com/xplanevisualthinking#p/a/u/0/cju6Zi4OT54.

“The Carbon Economy†marks the second time in recent months that XPLANE and The Economist partnered to create a compelling video. In September the companies released the highly-anticipated “Did You Know? 4.0â€, in conjunction with Scott McLeod and Karl Fisch.

“We were very pleased to partner with The Economist in the production of ‘The Carbon Economy’,†said Parker Lee, vice president, marketing and business development at XPLANE. “We are dedicated to demystifying complex and hard-to-understand topics while at the same time motivating positive change, and we felt this project accomplished both of those goals.â€

The video includes simple visuals and a moving soundtrack to clearly convey the issues surrounding climate change and what steps must be taken to reach a positive outcome. The piece was created using Apple’s Keynote software.

For more information on The Carbon Economy Summit, visit http://carboneconomy.economist.com.


Founded in 1993, XPLANE is an information design consultancy that drives better results for many of the world’s leading organizations including Microsoft, Nokia, ITT, and BP through visual thinking and design. XPLANE offers clients unique and personalized service through its employees’ diverse backgrounds and areas of expertise, including journalism, consulting, technology, marketing, training, illustration, interaction, process improvement and information design. Global XPLANE headquarters are in Portland, Ore. USA; European offices are based in Madrid, Spain and a third office is located in St. Louis, Mo. USA.

For more information contact:

  • Ann Smith
  • 503 956 2791
  • asmith@xplane.com