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Webinar Recording: What is Strategy Activation?

On the right, four individuals in a speech bubble pop up from the start of a trail at the base of a mountain. Ahead of them lies a trail with specific points marked all the way up to the top of the mountain, where a yellow flag awaits them. On the left text reads, “Webinar — What is Strategy Activation? Presentation by Aric Wood. Tuesday, April 26 2022. 9am PT / 12pm ET.” A yellow tag with a play button indicates that there is a recording of this webinar available.

Why do so many strategic planning efforts fail at the point of execution? People, or more specifically, the lack of investment we make to engage people in activating strategy.

Strategy Activation is the emerging practice of integrating human-centered approaches to organizational change, resulting in greater engagement, alignment, and accelerated movement towards achieving your vision.


During this webinar recording, you will learn about:

  • The principle reasons strategies fail
  • A more human-centered change approach, the “Activation Curve”
  • The ingredients of a successful strategy activation program


Aric Wood headshot

Aric Wood, CEO, XPLANE

Aric leads XPLANE as its CEO and leader of the Strategic Planning and Strategy Activation practices, helping non-profit, government, and Fortune 500 clients chart a clear strategy and a path to achieve it. He is an international keynote speaker, and has appeared in publications and broadcasts including Forbes, CNN, Business Week, Entrepreneur, and Inc. Magazine. 


Prior to XPLANE, Aric served in leadership roles at Intuit and, and as a strategy consultant at Bain & Company. He earned his MBA at Harvard Business School.