This Man Can Save Your Website

“Media designers, in both of our opinions, had painted themselves into a bad corner. All too often they reduced their work to onanistic displays of fabulou

“Media designers, in both of our opinions, had painted themselves into a bad corner. All too often they reduced their work to onanistic displays of fabulousness, mightily concerned with surface appearances but unable to explain the reasoning behind their decisions. Reeking of condescension, they were given to unfortunate pronouncements such as ‘This element just wants to be purple.’ And this during a time when the skills a visual thinker can bring to the table have never been more valuable, or more in demand. Something was wrong. The point, we agreed, was communication, usability, the overall experience —things that human beings relate to.”


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Date:
November 23, 2016
Author:
XPLANE