The Usability of email Subject Lines

“email is very important to a lot of people and companies. However, very little usability research has been done on email, specifically email subject lines

“email is very important to a lot of people and companies. However, very little usability research has been done on email, specifically email subject lines. This article is a summary of a research report written by WebWord on the topic and contains several results. The basic finding from the research is that effective email subject lines are very short, very meaningful, and personal.”


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Date:
November 23, 2016
Author:
XPLANE