“Written over 100 years ago, John Ruskin’s ‘Law of Business’ definitely applies to today with the design and development of Internet business systems such as websites and Intranets. With websites costing anything from a few hundred dollars to a few million dollars, it is easy for potential customers to get confused when trying to compare various website systems and solutions from different suppliers. These days a business website needs to be more than just an electronic advertising brochure for your business. Naturally, your business website needs to be graphically attractive, easy to navigate and quick to load. More importantly, your website needs to offer real value to users. It needs to be functional — that is, it needs to enable and empower visitors to the site to DO things that are of value to them.”