Taking the “you” out of user: My experience using personas

“Cooper’s personas are simply pretend users of the system you’re building. You describe them, in a surprising amount of detail, and then design your system

“Cooper’s personas are simply pretend users of the system you’re building. You describe them, in a surprising amount of detail, and then design your system for them. Each cast of personas has at least one primary persona, the person who must be satisfied with the system you deliver. Since you can’t build everything for every persona (and you wouldn’t want to), the establishment of the primary persona is critical in focusing the team’s efforts effectively.”


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Date:
November 23, 2016
Author:
XPLANE