“By any definition Scott McCloud is an alternative comic creator: his first professional work was writing and drawing his own series ZOT! in the mid-’80’s, and he went from that to a potentially less lucrative project, an analysis of how comics communicate done as a comic book, called UNDERSTANDING COMICS. Since it was first published in 1994, UC has become essential reading for anyone interested in thinking about comics, and while scholars often disagree with his ideas, they often make use of his concepts and the clear panels in which he illustrates them.”