Extreme design versus extreme programming

“[Alan] Cooper’s view is that the kinds of disasters that have always plagued the industry — most recently, the catastrophic outcomes of many CRM (cu

“[Alan] Cooper’s view is that the kinds of disasters that have always plagued the industry — most recently, the catastrophic outcomes of many CRM (customer relationship management) systems — are a result neither of poor strategy, nor of poor engineering, but of a failure to properly coordinate the two. The missing piece in his view is product planning and design, done according to a methodology that Cooper has devised and that his company practices.”


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Date:
November 23, 2016
Author:
XPLANE