“Long before the term design was ever associated with newspapers, there was Ed Arnold. Long before there were Macs, or QuarkXPress, or SND, there was Ed Arnold. In the book of newspaper design, Ed Arnold is the Genesis — the prologue to a rich story of how our craft developed. And the trailblazer — a lone, but resounding, and articulate, voice. I can’t think of anyone else who could sit with a non-believing publisher and editor and convince them that packaging the news attractively was the key to getting readers to pay attention.”