“Although design is one of the most profoundly powerful disciplines in our modern information culture, its identity as a profession is in a state of incoherent disarray verging on crisis. The economic slowdown and tenuous world situation provide us an opportunity to come together as designers to articulate and organize our professional culture, to enhance our recognition and prestige within the context of an increasingly design-reliant information economy and to wield our influence in ways that will benefit humanity and the planet.”