Apple’s Tipping Point: Macs for the Masses

“Until January 2005, Apple had no iPod or PC products that served the mass market. With the launch of iPod Shuffle and Mac mini they have finally converge

“Until January 2005, Apple had no iPod or PC products that served the mass market. With the launch of iPod Shuffle and Mac mini they have finally converged two product paths with the mass market in mind. This will not only drive more iPod sales (via the Shuffle), but also fulfill the promised ‘halo’ effect of the iPod products as PC users jump to the Mac mini.”


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Date:
November 24, 2016
Author:
XPLANE